who we are

IoTA was a joint venture from Superflux and Forum for the Future which has now been set up as an independent enterprise. The team have an invaluable mix of design thinking, technology expertise and innovation experience combined with a comprehensive understanding of the big challenges we face in the world.


Anab Jain, director

Anab is a designer, strategist, filmmaker and founder of the award winning design studio Superflux. She has lead multidisciplinary projects for organisations such as Sony, BBC, Nokia, NHS, Design Council, Forum for the Future and Govt. of UAE. Her work has won awards from Apple Computers Inc., UNESCO, and ICSID, and has been exhibited at MoMA New York, Science Gallery Dublin, National Museum of China and London Design Festival amongst others.

Hugh Knowles, director @hugh_knowles

Hugh uses futures intelligence to help a wide range of organisations develop new ideas and experiment with tackling the big challenges of the 21st Century. He is Head of Innovation at Forum for the Future, an independent non-profit working globally with business, government and other organisations to solve sustainablity challenges. A degree in Zoology and Ecology followed was followed by a few years in the wilderness of IT consultancy. Rescued by the UK Centre for Economic and Environmental Development where he spent many days spent looking at waste electronics which led to the idea of the www.weeeman.org which resides at the Eden Project.


core team

Jon Ardern, Interaction Design, Maker

Jon is designer, technologist, maker, and director at Superflux, leading the creative and technological development of projects for a diverse range of clients such as Sony, Snibbe Interactive, Demotix and the Government of UAE. His work has been exhibited at the MoMA New York and V&A London, and has won prizes from UNESCO and New York's Social Design Network.

Philipp Ronnenberg, Creative Technologist

Philipp Ronnenberg is a designer and technologist passionate about democratizing technology, open-source phenomena, making-hacking culture and digital protest. Philipp’s work investigates the relationship between technology and society, using various programming languages, electronics, software-hardware-prototyping, graphics and animations.

Martin Charlier, User Experience Design

Martin is a product and interaction designer specialising in the intersection of digital and physical, who has worked with Frog Design, Random International and Fjord. He is most comfortable in the strategic end of design and believe in the importance of iterative, experimental prototyping and real human insight to inspire and inform new ideas.

Daniel Pomlett, Visual Design

Daniel is a graphic designer and founder of The Space Room, a design studio specialising in print collateral, logo design, web graphics and website building for a wide variety of clients.

Ana Bradley, Wordsmith

Ana is the founder of Pypr, a consultancy who focus on community building and storytelling, and a partner at Designswarm, an internet of things consultancy. Her work focuses product & delivery roadmaps, IoT consultancy, brand developing, writing and organising events.

Vivian Schlömer, Wibke Murke, Graphic Design

Supersynchron is an interdisciplinary design studio based in Hamburg (Germany) founded by Wibke Murke and Vivian Schlömer. They shift between analog and digital and love every kind of challenge. Having an eye for the details AND the big picture they develop ideas, concepts and designs that work either in function and aesthetics.